The Case for Story Mapping Rochester

Project Managers and Business Analysts can both relate to challenges in defining the scope of an initiative, especially when taking a new idea to execution. How do you get to the core of what the sponsor is trying to achieve? How do you quickly ramp up team members and find creative solutions to achieve that vision? Story Mapping has become a favorite technique to use early in project planning. Story Mapping helps teams quickly identify and agree on project scope, uncover assumptions and level set information, identify creative solutions, and build up a collaborative working environment all in one fell swoop. This session will provide an introduction to the basics of Story Mapping, provide a perspective of the facilitator role, strengths and weaknesses of the technique, and real world experience and examples.

About the Speaker:

Aimee Roberts is a Sr. Business Analyst in the Global Business Solutions (GBS) Project Management Office (PMO) at Mayo Clinic in Rochester, MN.  Over the past 18 years Aimee has served project teams as they work to implement new products or make improvements to existing products and systems.  Aimee earned and has maintained her Certified Business Analysis Professional (CBAP) certification through the International Institute of Business Analysis (IIBA) since 2013.


Charter House, Northview Room
211 2nd St NW
Rochester, MN  55901

Registration Details:

5:00 pm – Sign in, Networking
5:30 pm – Dinner and President Announcements
5:45 pm – Speaker Introduction and Presentation
6:45 pm – Q&A

Menu List:

Taste of Tuscany Bar

Caesar Salad, Fresh Fruit, Bruschetta Dip with Garlic Crisps, Chicken Spinach Pasta Bake, Homemade Beef Meatballs with Pasta Marinara, Cheese Manicotti Marinara(V), Italian Roasted Mixed Vegetables, Parmesan, Focaccia Bread Sticks, and creamy Tiramisu for dessert.

Event Details

Date & Time

6 November 2019

5:00 PM - 7:00 PM (CST-06:00)


Charter House, Northview Room