Rita McGrath is a globally recognized thought leader who focuses on leading innovation and growth during times of uncertainty. She works with boards, CEOs, and senior executives to think strategically. She received the #1 achievement award in strategy from the prestigious management rankings group, Thinkers50. Her most recent book was the best-selling The End of Competitive Advantage. She has also authored three other books, including Discovery Driven Growth, which was cited by Clayton Christensen as one of the most important management ideas ever developed. She is a regular speaker in exclusive events such as the Drucker Forum and various CEO Summits.