To Disrupt the Real Estate Sector, Project Teams Must Tailor Tech Projects to the Market's Particularities
For decades, buying or selling property has followed the same well-worn path: a commercial or residential listing, an agent showing and a mountain of manual paperwork. Even as technological upheaval swept through other sectors, the real estate industry stood largely unaffected beyond online aggregators to list available properties. The experience of advertising, touring and experiencing the physical space was largely divided from the digital world. Until now.