Pique performance

Indifferent stakeholders can cause a project to fail, which can be problematic when a project manager needs help and guidance from the project sponsor to finish the project. This article features four project professionals discussing how to excite an indifferent project sponsor. It explains how these four tactics will motivate stakeholders: show the relevancy of the project; show how the project is good for the company; sell the project from the very beginning; and understand what is valuable to the sponsor and leverage that to get the sponsor more engaged.
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