A new chapter
Project management has many uses. And one of those involves helping organizations expand their market focus through new product development initiatives. This article--authored by the chief project officer of Helion S.A. (Gliwice, Poland)--explains how an established publisher of computer books used project management to expand its product line to include business books. It also overviews how Helion practiced project management to align its strategic objectives with its operational and financial objectives and to restructure its previously functional-oriented culture into a composite organization that has since enabled it to implement different kinds of projects more flexibly. It describes the structure and principles informing Helion's project management approach; it identifies the benefits that the organization has realized as a resulting of adopting project management's principles.