Only the agile survive
new technologies threaten India's outsourcing industry
India's outsourcing firms are getting nervous. They may still be leading A.T. Kearney's global list of top players, but changes are afoot. One big sign: pharmaceutical giant AstraZeneca's announcement last year  it would cut its annual IT spend by half. Outsourcing organizations are trying to adapt to a changing landscape by creating their own software solutions — rather than competing for programming and other IT service contracts through cheap labor costs alone.