Whose job is it, anyway?
Because organizations are increasingly investing in projects as a method for realizing organizational strategies, today's project managers are often more aware of the business concerns driving project investments. This article defines four reasons why project managers should strive to develop their knowledge of the business concerns that shape their projects. In doing so, it describes how this knowledge can help project managers improve their performance. It then explains why those project managers with business knowledge are more valuable to their organizations.