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The process of taking an idea for a project from inception to realized outcome is too complex to leave to chance. What organizations need is a vision for transforming their ideas into realities that deliver business benefits and contribute to strategic objectives. But without a vision, not even the best planned, implemented, and managed techniques will provide the structure project teams need to sustain their motivation and energy in working towards realizing a defined goal. This article outlines an approach that can help project managers develop a project vision. In doing so, it lists six categories of questions that can help project managers obtain and develop the information they need to create a project vision which provides a project team with the structure to perform their responsibilities and achieve goals that help their organizations generate real business value.