Setting the Stage for the Holidays
Retailers Hone Systems and Work with Local Cultures to Make the Most of the Holiday Season
Holidays are a time to see family and friends. But for global retailers, they're a time to reconnect with customers—and bring in serious money. The stretch between Diwali, Hanukkah, Christmas and the Chinese New Year (October through February, roughly) is payoff time after organizations have scrambled to stock warehouses, recalibrate store staffing levels and perfect online ordering systems. Before the rush begins, retailers need to complete projects covering everything from neutralizing cybersecurity threats to designing and installing front-window displays at flagship stores. Sales and profit figures can hinge on on-time project completion.