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  • Project Marketing By Three Organizations member content open

    By Lecoeuvre, Laurence | Turner, J. Rodney Within the project marketing literature, there has been an ongoing discussion about whether project marketing is part of project management or vice versa. In this paper, we take a new perspective on…

  • Establishing project portfolio management member content open

    By Beringer, Claus | Jonas, Daniel | Gemünden, Hans Georg Project portfolio management (PPM) can be seen as a management innovation that in many firms is still to be further established and professionalized. Stakeholder behavior and stakeholder management…

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