A Cleaner Look
Apparel Brands Are Launching Ambitious Supply Chain Projects to Tidy Up an Industry—and the Planet
Fashion has a new obsession. The industry is launching projects with an eye on erasing its wasteful, resource-heavy history. Global supply chains make tracing difficult. Producing fabric can be water-, energy- and pesticide-intensive. And many garments from seasonal collections are never sold, so they end up in landfills.