Doing business in the former Soviet Union
The dissolution of the Soviet Union (SU) brings with it many opportunities for western and eastern businesses looking to expand into regions once comprising the SU. But operating in the Republics now replacing the former Soviet Union (FSU) brings many challenges, not the least of which is understanding and navigating the distinctively Soviet style of doing business. This article examines the challenges and the dangers of developing business relationships and implementing projects in the FSU. In doing so, it defines four specifically Soviet business protocols that have shaped the current business practices still in place in the FSU's new Republics. It then details six principles that can help business and project professionals navigate the complexities of doing business in the FSU, suggesting as well how they can avoid the perils often encountered when operating in the established Soviet-style economy.