When the same combination of individuals work together on the same type of projects over a period of several years, this group will most likely fall into a routine that prevents them from performing at their best. This article explains how project managers can help revitalize project teams which have lost their enthusiasm for their work. In doing so, it identifies an approach that can shape the outcome of revitalization efforts. It also describes how project managers can encourage their teams to think more creatively, discussing an approach that one project manager used to help project teams develop innovative project solutions. It then discusses techniques that project managers can use to help their project teams avoid falling into cycles of low-level performance.