Management of product development and internal development projects

a comparative study

The paper approaches this empirical study through the following research question: What are the differences in the management of product development projects and internal development projects? We use a hypothetic deductive method to tackle the research questions and put forward four propositions concerning the differences between product development projects and internal development projects, using a statistical analysis of a questionnaire we sent to 1,102 organizations that each employ more than 100 people. The survey was conducted during the summer of 2003. A total of 288 organizations returned the questionnaire, thus making the response rate 26.1%. The responses were statistically analyzed with the help of SPSS 11.5 (Statistical Package for the Social Sciences) program. This paper reports the findings from the completed empirical study, complemented with theoretical background from the literature. The results show that there are diverse forms and characteristics associated with organizing new product devel
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