Outsourced, dejobbed, downsized, projectized?
William Bridges says, Welcome to the future
This article features an interview with William Bridges, president of William Bridges & Associates, and author of eight books, including the influential Jobshift (1994). Bridges noted that his concept of dejobbing is similar to the concept of projectizing, the difference being only from a strategic or tactical point of view. Bridges' use of the term project leader is also strategic: we think of a 'manager' as someone who manages people, but a project manager really manages a process--the people manage themselves and their work. In the interview, Bridges discourses on such other topics as modern guilds, intellectual property, and Planet Project.