Project managers and sales

Traditionally, project managers are in charge of managing deliverables to clients, and account managers are responsible for developing new business. A recent trend shows the functions to be blurring, and some project managers even are given sales quotas. Selling is the ability to create solutions that improve organizational effectiveness in the client organization. Today, products and the environment are becoming so complex that organizations must be more technically savvy at the same time that they are facing global competition. This article discusses the implications of this recent trend and explains the benefits of involving both technical experts in the sales process and of obtaining more coordination between account managers and project managers.
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