Projectification of Society

Article June 2013

Project Management Journal

Gemünden, Hans Georg

How to cite this article:

Gemünden, H. G. (2013). Projectification of Society. Project Management Journal, 44(3), 2–4.
We are living in a project economy, which means that an increasing share of our gross national product and an increasing share of our time are spent financing and enacting projects in all kinds of industries; this is also true in our private lives, when we engage with others in social, cultural, or political projects during our leisure time. My colleagues call this trend a “projectification” of society. You can try to estimate the amount of money that is invested in projects in different industries by analyzing how much money is spent for innovation, transformation, urbanization, digitalization, globalization, and cooperation. The project economy is needed in order to develop and implement our future: Project business is future business! Thus, the impact of the projectification trend is even stronger on the output side than on the input side.
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