Project Management Institute (PMI)® at Cannes Lions
Ideas are hot. Execution’s hotter.
Project Management Institute (PMI)® at Cannes Lions
Ideas are hot. Execution’s hotter.
About PMI
As the established global leader in project management, PMI provides marketing professionals with essential resources, recognized certifications, global networks, and targeted skill development that consistently transforms creative potential into award-winning work—delivering measurable excellence when it matters most.
Why is PMI at Cannes?
In today’s marketing landscape, complexity is the norm. From data-driven, multi-channel campaigns to global production, AI integration, and accelerated timelines—creative success demands more than big ideas. It requires expert orchestration: smart planning, seamless collaboration, and strong production governance. That’s the power of project management.
This year, PMI and Cannes Lions join forces to equip creative leaders and rising talent with the tools, resources, and development pathways to navigate complexity with confidence and deliver work that scales. Because great project management doesn’t limit creativity—it unlocks it.

Join Us at the PMI Croisette Cabana
Where project management meets creative vision. Connect with creative leaders, operational visionaries, and rising stars for dynamic conversations on transforming chaos into breakthrough campaigns. Come for the creativity, stay for the community.
Where you can find us:
Visit the PMI Croisette Cabana at the Palais des Festival – Cabana Row. Enter through Security Checkpoint 3.
While you’re there, step into our content studio and share your insights and creative wisdom. Fill out a short form to let us know you're interested, and we’ll be in touch.

Cabana Meetups
Looking for deeper engagement? Our curated meetups are the place to swap ideas and spark new connections. RSVP while there’s still space!
The Process That Powers Creativity
Monday, June 16, 1:30-2:30 pm
Great ideas need more than inspiration—they need structure. Hear from the creative ops leaders who keep bold campaigns on track.
Built from Within
Tuesday, June 17, 1-2 pm
Working brand-side? Join fellow in-house marketers and creatives to swap insights on resourcing, workflows, and getting bold ideas across the line.
PR in the Age of Purpose
Tuesday, June 17, 4:30-5:30 pm
Being a purpose-led brand demands more than good intentions—it requires clear, compelling communication and strong connections. This session invites comms and PR leaders to swap stories and strategies on staying authentic, resilient, and relevant in today’s fast-moving landscape.
Sustainable Ideas, Scalable Impact
Thursday, June 19, 4-5 pm
Explore how mission-driven campaigns come to life through creative thinking, smart collaboration, and the power of project management.
The Academy After-Hours
Friday, June 20, 1-2 pm
Grab a drink, spark a conversation, and make meaningful connections with peers and mentors after a full week of inspiration.

PMI Executive Insights at the Female Quotient Lounge
FQ Lounge at Cannes | Wed, 18 June @ 12pm CEST
Join Menaka Gopinath, CMO, Project Management Institute, at the Female Quotient Lounge for a panel discussion about how leaders turn uncertainty into opportunity.
Brand Success in Uncertain Times: Marketers in every sector must adapt to a shifting technological, economic, social, and political landscape. Inspired by critical insights from Ipsos, this panel welcomes leaders who have successfully navigated these complexities to explore practical strategies for maintaining brand authenticity and driving growth while turning uncertainty into opportunity.
Panelists: Nick Mercurio, Chief Client & Growth Officer at Ipsos; Marie Van Blaricum, Senior Director of Global Insights & Google Brand Studio at Google; Wanda Pogue, Chief Strategy Officer at Vayner Media; Menaka Gopinath, CMO at PMI
Empowering the Next Generation of Creative Leaders
As the official LIONS Academy Resource Partner, PMI is proud to collaborate with the Lions Academy to provide students with an exclusive digital notebook—an interactive takeaway filled with practical tools, inspiration, and dedicated space to capture insights, reflections, and meaningful connections throughout the week. Designed to help young lions maximize their festival experience, this resource showcases how strategic project management drives marketing excellence and represents a thriving career path for ambitious professionals.

What does PMI offer?
Innovative Skill Development
Manage the chaos and harness your creativity for the highest good with incredible learning tools. Get the essential guide to creative project execution, PMI Infinity™: your AI-powered project assistant, and so much more.
Get the essential guide to creative project execution. Proven project management techniques to streamline, optimize, and amplify your impact.
Cutting-edge Resources and Certifications
Get the skills, credibility, and structure to unleash your creativity and bring your most visionary campaigns to life with our free project management beginner’s course, Kickoff™, and our gold-standard project management certifications, designed to support you through every career stage.
Meaningful Connections
Connect with a global community of brilliant leaders, innovators, and creatives who speak your language. Unleash breakthrough creativity on every project through collaborative initiatives and membership exclusives like certification discounts, free events, webinars and more.

Ready to supercharge your creative impact?
Discover how PMI can help you cut through the chaos to deliver with confidence. Sign up for a FREE 30-day membership trial and enjoy access to exclusive benefits like:
- PMI Infinity™—your AI-powered project coach
- Innovative resources and ready-made templates
- Opportunities to connect with our global community
- Webinars and events