Return customers

One of the critical factors for sustaining company growth is the retention of clients and the managing of their expectations. This article offers a step-by-step process for doing just that. First, a communication channel is built with the client, and a trusting relationship developed. Both formal and informal lines of communication should be established to facilitate the exchange of relevant and meaningful information. A system for measuring success needs to be developed that is acceptable to both parties. At regular status meetings, project status documents can be created and maintained, and misunderstandings exposed and resolved. Direct access to client executive management can be critical to solving problems in a timely manner.
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