The Role and Characteristics of Hybrid Approaches to Project Management in the Development of Technology-Based Products and Services

Article Agile, PM in Academia 1 February 2021

Project Management Journal

Copola Azenha, Flávio | Aparecida Reis, Diane | Leme Fleury, André

How to cite this article:

Copola Azenha, F., Aparecida Reis, D., & Leme Fleury, A. (2021). The Role and Characteristics of Hybrid Approaches to Project Management in the Development of Technology-Based Products and Services. Project Management Journal, 52(1), 90–110. doi: https://doi.org/10.1177/8756972820956884
This research analyzes how organizations that develop technology-based products and services apply hybrid approaches to project management.
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