Establishing Benefits Ownership and Accountability
How do organizations realize the business benefits from major projects they undertake to fulfill their strategic priorities? We surveyed business professionals who are accountable for realizing the associated benefits of projects and who initiate or commission ones of US$250,000 or more.
Organizations that are highly mature in realizing the benefits from their projects create a value-driven culture, aligning expected business benefits with strategic goals among other practices. They also establish clear accountability for benefits realization management (BRM). Those who are responsible for BRM confirm that benefits are identified, executed and sustained, essentially ensuring that program and project investments continue to create value.
BRM requires effective cooperation, defined roles and responsibilities, and ownership and accountability. The role of a benefits owner can help organizations oversee the BRM process. Benefits owners, however, cannot fully execute BRM on their own.
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